Cheesecake Factory: Middle-class Hero


As I opened the newspaper on Friday morning I was thrilled to see that there was an article about my favorite place in the world, the Cheesecake Factory. However, my heart has never plummeted as fast as it did when I began to read Vegas’s horrendous attack against such a wonderful establishment.

Now I am not claiming that the Cheesecake Factory is perfect. Everyone knows that nothing is one hundred percent perfect; so I agree that there are some flaws. Yes, the lighting is very dim and the menu is novel-sized. However, the dim lighting helps curate the Cheesecake Factory’s specific aesthetic. An aesthetic that is trying to say “we may be moderately priced, but we still can give off an image of a five-star cruise ship.” The novel-sized menu, while giving the diner ample choices, just goes to show that they do not need a specialty because they are so good at everything. The food is so fresh and high quality that you can taste it with your eyes as soon as your server brings it to the table.

The wait time, while sometimes extremely long, just helps build up their reputation as a place that the whole family can enjoy. As college students, we don’t get to spend very much time with family. The wait before dinner staring at the delicious cheesecakes is a great time to catch up with family and find out everything you’ve been missing while slaving away at Roy O. West for hours. Or you could talk about all the cheesecake you are going to consume after dinner (or as a substitution for dinner, whatever).

There is truly something for everyone at the Cheesecake Factory. Alaina Matthew’s father, a self-proclaimed cheesecake hater, has thoroughly enjoyed every cheesecake he has had from the factory and continues to support this business even though he cannot stomach cheesecake from anywhere else. Essentially you can pick any flavor of cheesecake and never go wrong.

A wise man once said “Why you gotta fight with me at Cheesecake? You know I love to go there.” This man may have been the Toronto-born rapper Drake, but in all honesty, I feel that it should more appropriately be attributed to me. Granted, I have never been to the Cheesecake Factory with Mr. Zachary Taylor; however, I would be more than happy to take him there so he can see the restaurant through my eyes. So, Vegas, text me and let’s eat some cheesecake.